NEW YORK - On the final ride of the event, Cody Nance brought the crowd to its feet riding Sticker Shock (Teague Bucking Bulls, LLC) for 89.25 points to win the Professional Bull Riders Built Ford Tough Series Madison Square Garden Invitational presented by Full Metal Jousting on HISTORY.

The only rider to cover all five of his bulls, the 2009 Rookie of the Year finished with 436.75 points, and earns $40,150. Defending champion Valdiron de Oliveira was second with 349 points. Oliveira, who also won the event in 2008, had moved into the lead after riding Bad Blake (Jeff Robinson/Wolf Creek Cattle) for 88 points in the Built Ford Tough Championship Round. It is the fourth career win for Nance, who moves into the lead in the BFTS standings after the season-opening event.

Luke Snyder finished third with 347.25 points, including 88.75 points in the championship round on Carrillo Cartel (4 C's/Sills/HD Bucking Bulls). 2010 PBR World Champion Renato Nunes won the championship round with 91.5 points on Delco (Jeff Robinson Bucking Bulls), and finished fourth in the average with 346.5 points. 2004 PBR World Champion Mike Lee was fifth in the average with 336 points.

It is the sixth year in a row that the world's most famous arena has hosted the PBR, the world's premier bull riding organization. The nationally-televised BFTS features the best and highest-paid bull riders on the planet competing against the world's best bulls.

New York was the first stop for the BFTS, which will make 29 stops in 23 states before the Built Ford Tough World Finals in Las Vegas on Oct. 24-28, 2012. The World Finals are where the PBR World Champion will be crowned and awarded the coveted Championship Buckle and a $1 million bonus. The richest bull riding event in the world, the World Finals has a total purse of more than $2 million.

The BFTS will travel across the country to California for the Anaheim Invitational at the Honda Center on Saturday, Jan. 14, and Sunday, Jan. 15. Bull riding begins at 7 p.m. on Saturday, and at 2 p.m. on Sunday. Tickets are available at the Honda Center box office, www.Ticketmaster.com, and by telephone at (800) 745-3000.

The PBR World Champion is determined by the most Built Ford Tough Series points earned throughout the season and at the World Finals.

Sunday's Professional Bull Rider Built Ford Tough Series Results
Madison Square Garden Invitational presented by Full Metal Jousting on HISTORY
Madison Square Garden in New York
Event Leaders (Round 1-Round 2-Round 3-Round 4-Round 5-Total)
1. Cody Nance, 86.25-86.25-90.25-84.75-89.25-436.75 points, $40,150
2. Valdiron Oliveira, 85.25-86.5-89.25-0-88-349 points, $19,483.33
3. Luke Snyder, 87.25-85.5-0-85.75-88.75-347.25 points, $14,980
4. Renato Nunes, 84.75-83.25-0-87-91.5-346.5 points, $11,175
5. Mike Lee, 83.5-85.5-88.5-78.5-0-336 points, $6,700
6. Aaron Roy, 85.5-85.25-0-85.5-0-256.25 points, $3,173.33
7. Ty Pozzobon, 86.5-84.5-0-84.5-0-255.5 points, $3,250
8. Chris Shivers, 83.25-86-0-85-0-254.25 points, $2,085
9. Caleb Sanderson, 85-85.75-0-83-0-253.75 points, $1,150
Marco Eguche, 84.5-83.75-0-85.5-0-253.75 points, $1,423.33
11. Silvano Alves, 83.5-84.5-0-85.5-dnq-253.5 points, $673.33
12. Ryan Dirteater, 83.25-87.5-0-59-dnq-229.75 points, $3,565
13. J. B. Mauney, 0-86.5-0-88-dnq-174.5 points, $5,363.33
Kody Lostroh, 86.75-0-0-87.75-dnq-174.5 points, $4,791.67
15. Pistol Robinson, 86.25-87.5-0-dnq-0-173.75 points, $4,090
16. Cody Campbell, 85.25-0-0-87.75-dnq-173 points, $2,775
17. Douglas Duncan, 0-86.25-0-84.25-dnq-170.5 points, $925
18. Beau Hill, 83.25-85.75-0-0-dnq-169 points, $400
Dustin Elliott, 82.5-86.5-0-0-dnq-169 points, $1,783.33
20. Tyler Thomson, 81.5-86-0-0-dnq-167.5 points, $585
21. Dusty Ephrom, 0-83.5-0-83.75-dnq-167.25 points, $400
22. Elton Cide, 82-0-0-81-dnq-163 points, $400
23. Dakota Beck, 0-0-0-87-dnq-87 points, $1,475
24. L.J. Jenkins, 86.75-0-0-0-dnq-86.75 points, $2,416.67
Stormy Wing, 86.75-0-0-0-dnq-86.75 points, $2,416.67
26. Guilherme Marchi, 85.75-0-0-0-dnq-85.75 points, $770
27. Ben Jones, 0-0-0-85.25-dnq-85.25 points, $400
28. Reese Cates, 0-84.5-0-0-dnq-84.5 points, $400
29. Jordan Hupp, 0-84-0-0-dnq-84 points, $400
30. Sean Willingham, 0-82.5-0-0-dnq-82.5 points, $400
31. Harve Stewart, 82-0-0-0-dnq-82 points, $400
Austin Meier, 0-0-dnq-0-dnq-0 points, $400
Colby Yates, 0-0-dnq-0-dnq-0 points, $400
Cord McCoy, 0-0-dnq-0-dnq-0 points, $400
Douglas Ferreira, 0-0-dnq-0-dnq-0 points, $400
Justin Koon, 0-0-dnq-0-dnq-0 points, $400
Paulo Lima, 0-0-dnq-0-dnq-0 points, $400
Rubens Barbosa, 0-0-dnq-0-dnq-0 points, $400
Ryan McConnel, 0-0-dnq-0-dnq-0 points, $400
Zane Lambert, 0-0-dnq-0-dnq-0 points, $400

2012 Professional Bull Riders Built Ford Tough Series Season Standings
(Events, Wins, Top 5 finishes, Points, Earnings)
1. Cody Nance, 1, 1, 1, 1,116.75, $40,150
2. Valdiron de Oliveira, 1, 0, 1, 944, $19,483.33
3. Luke Snyder, 1, 0, 1, 897.25, $22,410.13
4. Renato Nunes, 1, 0, 1, 791.50, $11,175
5. Mike Lee, 1, 0, 1, 656, $7,171.75
6. Aaron Roy, 1, 0, 0, 506.25, $8,009.81
7. Ty Pozzobon, 1, 0, 0, 475.50, $3,481.20
8. Chris Shivers, 1, 0, 0, 399.25, $2,085
9. J. B.  Mauney, 1, 0, 0, 344.50, $5,363.33
10. Marco Eguche, 1, 0, 0, 343.75, $21,105.06
11. Kody Lostroh, 1, 0, 0, 339.50, $10,330.27
12. Ryan Dirteater, 1, 0, 0, 324.75, $3,565
13. Caleb Sanderson, 1, 0, 0, 318.75, $1,150
14. Pistol Robinson, 1, 0, 0, 313.75, $4,090
15. Silvano Alves, 1, 0, 0, 283.50, $19,936.70
16. Cody Campbell, 1, 0, 0, 263, $7,035.20
17. Dustin Elliott, 1, 0, 0, 239, $2,385.90
18. Douglas Duncan, 1, 0, 0, 215.50, $925
19. Tyler Thomson, 1, 0, 0, 192.50, $19,704.45
20. Beau Hill, 1, 0, 0, 174, $400
21. Dusty Ephrom, 1, 0, 0, 167.25, $17,542.50
23. L.J. Jenkins, 1, 0, 0, 166.75, $2,416.67
22. Stormy Wing, 1, 0, 0, 166.75, $2,416.67
24. Elton Cide Pereira, 1, 0, 0, 163, $14,262.59
25. Dakota Beck, 1, 0, 0, 152, $8,211.76
26. Guilherme Marchi, 1, 0, 0, 115.75, $770
27. Ben Jones, 1, 0, 0, 95.25, $2,078.70
28. Reese Cates, 1, 0, 0, 84.50, $460.86
29. Jordan Hupp, 1, 0, 0, 84, $5,530.33
30. Sean Willingham, 1, 0, 0, 82.50, $400
31. Harve Stewart, 1, 0, 0, 82, $15,967.89
32. Zane Lambert, 1, 0, 0, 0, $8,165.41
Rubens Barbosa, 1, 0, 0, 0, $1,914.74
Douglas Ferreira, 1, 0, 0, 0, $1,914.74
Justin Koon, 1, 0, 0, 0, $1,522
Austin Meier, 1, 0, 0, 0, $400
Paulo Ferreira, 1, 0, 0, 0, $400
Ryan McConnel, 1, 0, 0, 0, $400
Colby Yates, 1, 0, 0, 0, $400
Cord McCoy, 1, 0, 0, 0, $400
Edevaldo Ferreira da Silva, 0, 0, 0, 0, $551,621.14
Eneas Barbosa, 0, 0, 0, 0, $56,559.91
Davi Henrique de Lima Andrade, 0, 0, 0, 0, $12,754.49
Lindomar Lino, 0, 0, 0, 0, $12,464.16
Fabiano Vieira, 0, 0, 0, 0, $11,319.99