PBR adds nearly $1.5 million to its annual prize purse

The 2017 Built Ford Tough Series begins on Jan. 6 in New York. Photo: Andy Watson / BullStockMedia.com

Highlights

  • The PBR has announced the addition of nearly $1.5 million in prize money throughout the 2017 worldwide schedule.
  • Each PBR Major will pay out $250,000 with $100,000 to each winner.
  • The PBR World Finals event winner will receive $300,000.
  • The PBR World Champion Bull will receive $100,000.

In This Article

PUEBLO, Colo.Following the most successful year in the sport’s history, Professional Bull Riders (PBR) today announced the addition of nearly $1.5 million U.S. dollars in prize money throughout the 2017 PBR worldwide event schedule. 

Each PBR Major, beginning with the Monster Energy Buck Off at Madison Square Garden (January 6-8, 2017), will now pay out $250,000 with $100,000 to each winner for a total purse of $1 million across the four annual Majors.

The total 2017 award money across PBR’s events for bull riders and stock contractors will add up to more than $11 million.  More than $500,000 will be added to PBR prize money in the U.S. between the elite Built Ford Tough Series and the Real Time Pain Relief Velocity Tour, the sport’s premier expansion series.  PBR tours in Canada, Brazil, Australia and Mexico will also increase their prize purse in the 2017 season. Additionally, more than $700,000 of new prize money will be available to the top bull riders in the world as part of the first PBR Global Cup event in November 2017 in Edmonton, Alberta, at Rogers Place.

In addition to the added prize money at the PBR Majors, highlights of the expanded prize money pool include these changes for both bull riders and bulls:

- Each PBR World Finals round will pay $35,000 for first place with additional dollars added through a 7th place payout in all rounds.

- The PBR World Finals event winner will receive $300,000.

- The World Champion bucking bull will receive $100,000 with the second-place bull receiving $25,000.

PBR will continue to award a $1 million bonus to the annual World Champion rider.

“The $250,000 payout available at each of the PBR Majors is the same payout as the first two PBR World Finals combined,” said Cody Lambert, PBR Director of Livestock. “Winning any one of the PBR Majors in 2017 is the equivalent of winning the first two PBR World Finals back-to-back.  That is life-changing money for any athlete, especially a bull rider, and it is available four times a year at a single PBR event.  That is one of the things we set out to accomplish in forming the PBR 25 years ago."

“PBR offers the richest payouts in bull riding – awarding more than $170 million since our 1992 founding – and our cowboys and bull stock contractors deserve every penny,” said Sean Gleason, CEO, PBR.  “We’re grateful that these athletes leave it all out on the dirt and are honored to increase their earnings for the second consecutive year. As PBR looks to add Global Cup events as well as major events in each country where we currently compete, we expect our bull riders to continuously benefit from increased earning opportunities.”

Updated on Dec. 27

The PBR also announced several changes affecting the PBR World Champion Bucking Bull, the PBR Bull of the Finals and PBR Stock Contractor of the Year.  The changes will result in an increase of $125,000 in year-end prize money available to PBR stock contractors.

These changes are part of the PBR’s continuing effort to develop the sport and its athletes by regularly reviewing its rules and procedures. These changes will go into effect immediately, starting with the Monster Energy Buck Off at the Garden, Jan. 6-8 at Madison Square Garden in New York City.

World Champion Bucking Bull (WCBB)

All bulls that compete in the PBR Built Ford Tough Series are eligible to win the PBR World Champion Bucking Bull (WCBB) title, provided they have not been deemed ineligible by PBR.

The WCBB will be determined based on the Top 8 outs during PBR Built Ford Tough Series regular season events plus two outs at the PBR World Finals.  The bull with the highest average bull score across those 10 outs will be crowned the PBR WCBB and earn the $100,000 WCBB bonus.

In the event of a tie between two or more bulls after the 10 outs, the bull with the highest average score across two outs at the World Finals will be named the PBR World Champion Bucking Bull. (If there remains a tie among two or more bulls, the championship bull title will be shared among all bulls tied, and the prize money will be divided evenly among the stock contractors of these bulls.)

PBR will maintain the bull standings during the course of each season on the average of the eight highest bull scores awarded to each bucking bull competing. At the conclusion of the PBR Built Ford Tough Series regular season, the stock contractor for the top three bulls with the highest regular-season average (average of top 8 scores) will receive the following bonuses:

1st:  $25,000
2nd:  $10,000
3rd:  $5,000

PBR Bull of the Finals

PBR is bringing back the award to acknowledge and recognize the highest-performing bull at the PBR World Finals each year.  The PBR Bull of the Finals will now receive a $25,000 bonus.

The PBR Bull of the Finals will be awarded to the bull with the highest average score over two outs at the PBR World Finals. Any bull with two outs at the World Finals is eligible to win PBR Bull of the Finals.

The PBR Livestock Director will select the qualifying bulls for the World Finals, as well as the bulls awarded two outs at the World Finals.

Unless otherwise disqualified, the Top 7 bulls in the final season standings are guaranteed to be awarded two outs at the World Finals.

Stock Contractor Prize Money

The Stock Contractor of the Year is selected by a vote of the Top 40 riders in the current season’s PBR world standings at the conclusion of the 24th regular season BFTS event. The PBR Stock Contractor of the Year will now receive a year-end $10,000 bonus.  

© 2017 PBR Inc. All rights reserved.