The PBR turns up the heat in Laughlin with sizzling rides and wrecks!


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The Professional Bull Riders, Inc. (PBR) return to Laughlin, Nevada for a three-day event at the Laughlin Fairgrounds on September 30, October 1, and October 2. The Laughlin Invitational is scheduled for 7 p.m. on Friday, 5:50 p.m. on Saturday, and 5:50 p.m. on Sunday. The event will air LIVE on the Outdoor Life Network (OLN) on Saturday, October 1 and Sunday, October 2 at 9 p.m. nightly. (All TV times are listed as Eastern Time.)

The Laughlin Invitational is one of two final tour stops in the BFTS regular season on the road to the Built Ford Tough World Finals, October 28-30 and November 3-6. Every tour point is pivotal in determining who will win the crown and with it a cool million. Current leader Justin McBride (Elk City, Okla.) will try to build on his 939 point lead over Brazilian riding sensation Guilherme Marchi (Leme, Sao Paulo, Brazil.) 2003 Rookie of the Year Jody Newberry (Ada, Okla.), 2003 PBR World Champion Chris Shivers (Jonesville, La.) and Greg Potter (Queensland, Australia) round out the top five respectively in the BFTS standings in the hunt for a world title.

Bull riding sensation and Reno, Nevada native Tony Mendes still will make scheduled promotional appearances in Laughlin but will not compete due to a knee injury sustained in Grand Rapids, Mich.

Ticket prices for the Laughlin Invitational are $25, $35, $65, and can be purchased by calling 800-308-2253. (Tickets for kids 12 and under are $10.)

Over 100 million viewers tune in each year to the PBR on NBC, OLN, and in Spanish on Telemundo. With over 450 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series presented by Wrangler, the U.S. Smokeless Tobacco Company Challenger Tour, the Enterprise tour, and the Humps N Horns Tour, designed specifically for entry level contestants. The PBR's governing board of directors is comprised of renowned bull riders who have developed the event into a stand alone sport which is experiencing unprecedented growth in global popularity. The PBR is headquartered in Colorado Springs, Colo., and has over 600 athletes competing in more than 100 PBR sanctioned competitions.

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