The 2026 Unleash The Beast season rolls into Jacksonville, Florida, for Progressive PBR Jacksonville, where critical championship points and serious momentum are on the line. As the season pushes deeper into the second half, every ride carries added weight. With contenders jockeying for position and the pressure mounting, VyStar Veterans Memorial Arena becomes the next battleground in the hunt for the gold buckle.
Here’s how to catch all the action.
Start Time
Friday, Feb. 20 at 7:45 p.m. ET
Saturday, Feb. 21 at 7:45 p.m. ET
Location
VyStar Veterans Memorial Arena in Jacksonville, Florida
TV Coverage
Feb. 20: 8:00 p.m. ET on Paramount+
Feb. 21: 8:00 p.m. ET on Paramount+
Feb. 22: 12:00 p.m. ET – Monster Energy Team Challenge on CBS
For more information on how to watch, click HERE.
International
International fans can learn more about how to watch the Velocity Tour and Unleash The Beast all season long by clicking HERE.
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YouTube
Check the PBR’s YouTube channel for weekly highlights, top rides and the biggest wrecks of the weekends.
Key Storylines
Jacksonville has quietly become a week-to-week momentum stop on the Unleash The Beast schedule, and history suggests anything can happen inside VyStar Veterans Memorial Arena.
John Crimber won his first Unleash The Beast event here two years ago, and the Florida stop has proven to be a launching pad before. Now riding with the No. 1 rank in the world standings, Crimber looks to hold his dominance atop the leaderboard as the championship race tightens. He’ll also ride Friday night in his Florida Freedom team colors as part of the Monster Energy Team Challenge matchup, adding an extra layer of pride and intensity in front of a Florida crowd.
The bull power will be familiar — it’s essentially the same pen as last week, with the addition of Ransom — meaning riders who adjusted quickly in the previous stop may have an edge. It’s a deep, consistent lineup that won’t give away easy scores.
Andy Guzman and Mason Taylor return to the UTB draw after competing and winning on the Velocity Tour in Everett and Lexington, bringing fresh momentum back to the elite tour.
Austin Richardson also headlines the weekend as he looks to go back-to-back in Jacksonville. After battling through his PCL injury and returning to form last week, he now aims to defend his Jacksonville success and stack another big result at a crucial point in the season.
Don't miss a moment as the race for World No. 1 heats up — catch all the action live on Paramount+.
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Photo courtesy of Bull Stock Media